Content creation can contribute a great deal to the success of an IM campaign, regardless of whether you use blogging, social media, email or any other form of content-based marketing. Sources like Search Engine Land confirm that fact, and point out that content can even determine the success or failure of a business. While there […]
The email marketing specialists at clickrain.com claim that this form of marketing is very similar not only to direct mail, but also to good old fashioned door-to-door selling. If you hear a knock on your door, and when you open you’re greeted by a salesperson, they might convince you to listen even with their first […]
Places like Campaignmonitor have been talking about the advantages of email marketing for a long time. Although not everyone prefers email strategies – and let’s face it, they do require a certain level of skill and expertise to pull off – most successful entrepreneurs agree that the practice of list building and setting up a […]
